Social

Make your brand part of the conversation

The Huffington Post's social marketing platform puts your brand at the heart of the conversation. With tools and strategies developed over years of running one of the web's most socially active sites, The Huffington Post goes beyond traditional digital advertising to deliver real brand engagement.

Join the discussion

The Huffington Post helps you spark dialogue on topics and issues relevant to your target consumers. Social marketing for your brand can be as simple as plugging your content into one of our custom units, or as robust as building out an entire branded content campaign. Our team works with you to optimize the message you deliver your audience.

Here are a few of the products at your disposal:

• Brand content module: Increase the visibility of your brand’s assets with a special ad that runs where you choose within The Huffington Post. This dynamic unit supports video, blogs, social feeds and more, and is placed in high-visibility areas throughout the site.
• Brand slideshows: Tell a compelling visual story via The Huffington Post’s most popular viral product. Readers can vote and comment on the gallery. Plus, make your brand part of the ongoing conversation through branded sharing opportunities.
• Brand blogs: Establish your brand as an expert while at the same time giving it a face. Engage directly with our vibrant commenter community, and take advantage of our industry-leading comment moderation to ensure a productive conversation.

Source: Nielsen @Plan, R4 2010